As the communications and media chair for the organization, it was apparent that the USPSA needed a more modernized, unique and professional web presence in order to help grow the sport, one of the USPSA's main missions. The website is the organization's strongest tools when presenting themselves to those who have never heard about the sport before. The previous website, while providing tools for registration and league management, allowed for very little customization and did not provide easy access to update content.
The overall goal of this website was to better cater to those who have never heard about power soccer as well as those who are already involved with the organization. After gaining some key feedback from users about pain points and suggestions, the site was improved to include a fresh/custom look, clearer information, more photos and an overall better representation of the sport.
